The Firefly from Young Driver Motor Cars

The world’s first electric car specially developed for five to 10 year olds is officially unveiled today – with the name Firefly. Designed, engineered and manufactured in the UK, Firefly is the brainchild of Young Driver Motor Cars Limited, a division of Young Driver, the UK’s largest provider of pre-17 driving lessons. While Young Driver already offers lessons for youngsters aged 10 – 17 it became clear that there was currently nothing suitable for those aged under 10 to drive. When searches revealed there were only ‘toys’ available, typically for under fives, Young Driver recruited a team of UK automotive experts with the mission to design and manufacture a properly engineered small electric car.